Bharatiya Mahila Bank (BMB) ties up with SBI Cards
Bharatiya Mahila Bank and SBI Credit Cards Cards have joined hands for roll-out of credit cards to customers of India’s first women-focused commercial bank. This will be the first instance of a public sector bank promoting a white-label credit card issued by SBI Cards.
A white-label card does not carry the brand of the issuer (SBI Cards) on its face. It will only in this case carry the brand of BMB.
A reason behind the launch of credit cards is “There are many women customers who are office goers at the middle level and yet do not hold a credit card”.
There are two type of cards are offering:
- Gold Credit Card
- Platinum Credit Card